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Hype Drip

Savvy shoppers are racing to M&S for a cupboard staple that's just 30p... and perfect with a cuppa

Author

Matthew Perez

Published Mar 22, 2026

IT might not be the first place you think of when it comes to budget-friendly buys.

But one savvy shopper has insisted Marks & Spencer is the place to go to stock up on those much-loved cupboard staples - biscuits.

One man has insisted M&S is the place to go for biscuits, after spotting these custard creams for just 30p

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One man has insisted M&S is the place to go for biscuits, after spotting these custard creams for just 30pCredit: tiktok/costoflivingcrisistips
There are also bourbons on sale for 35p

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There are also bourbons on sale for 35pCredit: tiktok/costoflivingcrisistips
And the best deal of all is a triple pack of biscuits for just £1.10

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And the best deal of all is a triple pack of biscuits for just £1.10Credit: tiktok/costoflivingcrisistips

The man took to his Cost of Living Crisis TikTok page to share a video in which he said: "Marks and Spencer are selling custard creams for just 30p each, what a bargain!

"Each pack is 150g."

And it's not just custard creams you can get it in the shop without breaking the bank - there are also packs of bourbons on offer for 35p a pack.

Or, if you fancy something sweeter, there are Percy Pig themed jam biscuits for £1 a pack.

Read more M&S stories

But still the best biscuit deal in the store, the man insisted, is their triple pack of biscuits.

With that, you get a pack of custard creams, a pack of malted milks and a pack of bourbons for just £1.10.

People were quick to comment on the video, with one writing: "Cheaper than Lidl and Aldi!"

"Correct but Aldi's are terrible quality M&S food is just the best," someone else replied.

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"M&S is great value, they don’t import much from the EU so they can keep costs down," a third commented.

"M and s are more and more becoming my go to shop," another added.

As someone else wrote: "My mother in law shops at m&s, she said there are loads of things that are cheaper than Aldi now."

"People need to stop sleeping on m&s - their stuff is brilliant value," another insisted.

People insisted it's not worth sleeping on M&S for budget-friendly buys

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People insisted it's not worth sleeping on M&S for budget-friendly buysCredit: Getty